Legal

Privacy Policy

Privacy Policy

ZYRA Medical Group PLLC, doing business as ZYRA Sleep & Wellness ("we," "our," or "us"), is committed to protecting your privacy. This policy explains how we collect, use, and protect information about you when you visit our website or use our services.

Effective date: January 1, 2026
§ 1

Information We Collect

  • Communications Preferences — your opt-ins for email, SMS, or other communications
  • Account Information — name, email address, phone number, username
  • Comments & User-Generated Content — any information you provide when submitting comments or content
  • Device & Technical Information — IP address, browser type, device identifiers, operating system, and cookies
§ 2

How We Collect Your Information

  • When you create an account or update your profile
  • When you submit comments, reviews, or user-generated content
  • When you communicate with us via email, phone, SMS, or contact forms
  • When you opt into marketing or communication preferences
§ 3

How We Use Your Information

We use collected data for the following purposes:

  • For SMS communications, only if you explicitly opt in
  • To provide, maintain, and improve our website and services
  • To manage user accounts and process transactions
  • To respond to inquiries, customer service requests, and technical support needs
  • To personalize content and user experience
  • To comply with legal obligations and prevent fraud
§ 4

Who We Share Your Information With

We do not sell or share your personal data with third parties for marketing purposes. However, we may share information in the following cases:

  • Legal & Compliance — if required by law, to enforce our policies, or to protect our rights
  • Service Providers — we may use third-party vendors to assist in website operations, but they are contractually obligated to protect your data
  • Spam Detection Services — visitor comments may be processed through automated spam detection
§ 5

SMS Consent Policy

By opting into SMS messages, you agree to receive communications from us related to your inquiries, transactions, or services. You may opt out of SMS messages at any time by replying STOP.

SMS opt-in and phone numbers collected for SMS communication purposes will not be shared with any third party or affiliates for marketing purposes.

For full details on our text message program, including message frequency, carrier fees, and opt-out instructions, please review our SMS Terms & Conditions.

§ 6

How Long We Retain Your Data

We retain data as long as necessary for its intended purpose unless otherwise required by law. Healthcare records may be retained for a minimum period as required by applicable state and federal regulations.

§ 7

Your Data Rights

If you have an account on our site or have left comments, you can request:

  • A copy of the personal data we store about you
  • The deletion of any personal data we hold about you

However, we may retain data for administrative, legal, or security purposes as required by law. To submit a request, please contact us.

§ 8

California Privacy Rights (CCPA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: You may request information about the categories and specific pieces of personal data we have collected about you, how it is used, and with whom it is shared.
  • Right to Delete: You may request deletion of your personal data, subject to certain exceptions.
  • Right to Opt Out of Sale: We do not sell your personal information. You do not need to opt out.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise your California privacy rights, contact us. We will respond within 45 days as required by law.

§ 9

Where Your Data Is Sent

Visitor comments may be checked through an automated spam detection service. Data may be stored or processed on servers that comply with applicable data protection regulations.

§ 10

Data Breach Notification

In the event of a data breach involving your personal or protected health information, we will notify you as required by applicable federal and state law, including HIPAA's Breach Notification Rule and applicable state breach notification statutes. Notification will be provided without unreasonable delay and in no case later than 60 days after discovery of the breach.

§ 11

Children Under 13

Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately so we can delete it.

§ 12

Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the effective date at the top of this page. We encourage you to review this policy periodically.

Questions about this policy? Contact us at (972) 942-9972 or through our contact page.

ZYRA Medical Group PLLC  ·  14465 Webb Chapel Rd, Suite 100, Farmers Branch, TX 75234

Related documents: SMS Terms & Conditions  ·  Patient Consents